Is your online presence doing more harm than good?
Fall is a busy season in real estate. In between listings, showings, meetings, are you missing something important? Chances are, you are. Your online presence needs to be continually monitored and...
View ArticleMaking your passwords more secure
Still using 123456 or password as your password for everything? It’s time to change that habit. SplashData recently released their annual “Worst Passwords List,” showcasing the least secure passwords...
View ArticleHow to use ratings and reviews for your real estate business
“Realtors® make mistakes by ignoring their online profiles on the major portals, and not making sure they are up to date and accurate. Consumers are searching online, we know that. What will someone...
View ArticleThere’s an app for that
There are 1.6 million mobile apps available for smart phone users – and many will make it easier for Realtors® to do business. During a recent National Association of Realtors® Tech Edge seminar, five...
View ArticleOnline client reviews help build business and gain referrals
A business-based personal referrals may not be enough in today’s market, according to a National Association of Realtors® Tech Edge speaker. Erica Ramus, a Pottsville Realtor® and tech guru, said:...
View ArticleBlogging for Realtors®
If you’re looking to interact with consumers even further than your website and social media, have you considered starting a blog? Your blog is your chance to have a voice, and blogging can help you...
View ArticleUse technology to give clients instant access to information
Asking clients how they prefer to communicate is critical in today’s real estate market, according to Melissa Case, corporate blog manager for Citrix and a former Realtor®. “The way it’s always been...
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PAR’s new website integrates realtor.com® profiles
The Pennsylvania Association of Realtors® is excited to announce it will launch a new PARealtor.org later this month. An important function of PAR’s website – and important member benefit – is our Find...
View ArticleHUD launches app to make homes healthier
A new app from the U.S. Department of Housing and Urban Development is striving to make keeping healthy homes easier for consumers, like your clients. While many think their homes are safe, there are...
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